Profile
Changing the Way Law is Practiced
Traverse Legal, PLC is a forward-thinking law firm that has been redefining the attorney-client relationship since its founding in 2004. With a major office located in the iconic First National Building in downtown Detroit, the firm is a global leader in internet law, intellectual property, and technology litigation. Founded by attorney Enrico Schaefer, Traverse Legal was built on the premise that the legal industry was ripe for disruption. By leveraging advanced technology and offering transparent, flat-fee pricing models, they provide high-level representation that is both efficient and cost-effective. The firm represents a wide range of clients, from tech startups and drone operators to software companies and victims of online defamation, handling cases not just in Michigan but across the world.
Tech-Centric Legal Expertise
Traverse Legal is not your traditional law firm; they are ”tech lawyers for tech companies.” Their practice areas are deeply specialized to meet the needs of the modern digital economy. They are renowned for their work in Intellectual Property, helping businesses secure and enforce Trademarks and Copyrights globally. The firm is also a pioneer in Drone Law (UAS), advising operators on FAA regulations and compliance. In the realm of Internet Law, they handle complex cases involving Cybersquatting (UDRP), Online Defamation, and SaaS Contracts. Their litigation team is fearless in court, having successfully taken on major corporations in high-stakes technology disputes. Whether it’s a domain name dispute or a trade secret theft, their attorneys possess the technical knowledge to understand the underlying code and the legal expertise to win the case.
- Intellectual Property: Trademark registration, monitoring, and infringement litigation.
- Internet Law: Cybersquatting defense, domain disputes, and DMCA takedowns.
- Business & Tech: SaaS agreements, software licensing, and startup formation.
- Emerging Tech: AI legal issues, blockchain, and cryptocurrency regulation.
A Hub in the Financial District
The Detroit office of Traverse Legal is located at 1001 Woodward Avenue, in Suite 500 of the First National Building. This 26-story Neoclassical skyscraper is a cornerstone of Detroit’s Financial District and overlooks Campus Martius Park, the city’s central gathering place. The location places the firm at the epicenter of Detroit’s business and tech revitalization. The building itself is a masterpiece of design, featuring a stunning lobby and modern amenities. Clients visiting the office enjoy easy access to the heart of downtown, with numerous dining and business services within walking distance. The firm’s presence here underscores its commitment to serving the growing tech ecosystem in Detroit and beyond.
Traverse Legal prides itself on communication and transparency. They offer an online client portal for real-time updates and are dedicated to ”customer service” in a profession that often lacks it. With a team of attorneys who are as comfortable with code as they are with case law, Traverse Legal, PLC is the ideal partner for any business operating in the digital age.
Specializing In
Internet Law, Intellectual Property, Drone Law, Cybersquatting, Defamation
Address & Location
Traverse Legal, PLC1001 Woodward Ave Suite 500Detroit, MI 48226
Building Location
Located in the historic First National Building, a 26-story Neoclassical skyscraper designed by Albert Kahn. The building is situated on the corner of Woodward Ave and Cadillac Square, directly overlooking Campus Martius Park.
Suite Access
Enter the main lobby from Woodward Ave or Cadillac Square. Proceed to the security desk/elevators and go to the 5th Floor, Suite 500.
Parking Details
The building has an attached parking garage, the 1001 Woodward Garage. Valet parking is often available, and there are numerous other parking structures and street parking options in the immediate Financial District area.
Public Transit
The Campus Martius station of the QLINE is directly in front of the building. The Cadillac Center People Mover station is also adjacent.
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